Outbound Email (or “Cold Email 2.0”) is a core tool for Outbound lead generation and an efficient way to target prospective customers.
Outbound email is much more efficient than having a sales rep cold call contacts on a list, given the typically low response rates to cold phone calls.
We draft an email sequence tailored to your business using a message structure that we know generates responses. Once you review and approve this message sequence, we execute the actual outreach, sending emails to your target prospects.
We automate this outreach process for you so that it is executed systematically, week-by-week, on your behalf.
As your campaigns generate positive responses your team can then follow up with phone calls, online demos and meetings.